South Korean pop band SEVENTEEN has teamed up with Sent Into Space to launch a disco ball microphone into space for their latest music video ‘God of Music’.
The aerospace company shared the news on Instagram on October 23, 2023, posting a behind-the-scenes photo of the launch. “We partnered with @sl8_official, the production company of Korean pop supergroup @saythename_17, to launch a disco ball microphone into space for their new music video ‘음악의신’ (God of Music),” the post read.
SEVENTEEN’s Wonwoo also confirmed the news on Weverse, writing, “We really did send a microphone into space.
The music video for “God of Music” was released on the same day as the band’s eleventh full-length, “Seventeen Heavens”. The song set several records, including being the fastest idol group song to reach No. 1 on MelOn’s Top 100 music chart.
In the music video, the members of SEVENTEEN dance carelessly, preaching the idea that music brings people together, regardless of language, and helps build friendships from the start. The band considers music to be a friend and a source of energy in a monotonous life.
Music God’s upbeat music immerses fans in a world of dance, where everyone is beaming with joy and dancing in unison. At the end of the music video, the members kick the ground with their feet and the scene turns into a bus flying into space with disco microphones hanging in the universe, symbolizing that music can transcend barriers and be understood without words.
SEVENTEEN’s collaboration with Sent Into Space is a unique and innovative way to promote music. It also demonstrates the group’s commitment to creating high-quality, visually appealing content for fans.